Design. Story. Strategy. Brand.

STRATEGIC NARRATIVES

I help senior leaders identify, craft, and share the central stories of their business—with rigor, clarity, and emotional resonance. Great stories are foundational for every element of business and organizational success, including products, brands, teams, cultures, and campaigns.

CREATED BY DESIGN

I’ve developed the craft of story, narrative strategy, and editorial leadership through design and innovation at IDEO; journalism and reporting with the BBC; theater making in London; improv in New York; and philosophy at Oxford.

FOR THE WORLD’S LEADING ORGANIZATIONS

Among my clients: IHG, Logitech, PBS, Cornell University, the Empire State Building, Bloomberg Philanthropies, American Express, CFPB, the Government of Sweden, YouTube, Rockefeller Foundation, Mars, Palmwood, Stone Barns, and many others.